The increasing requirement for enhanced safety features in vehicles, along with the existence of supportive regulations of the government, is the important factor powering the industry, as stated by a market research institution, P&S Intelligence.

The embedded category dominated the industry, based on product type. Also, the category well continues its ascendence in the years to come, mainly as a result of the mandates of the EU to integrate the essential passenger safety solutions in automobiles.
OEMs led the industry based on channel. This will also grow the fastest in the years to come. OEMs are belligerently promoting telematics in low- and medium-end car models naturally greeted by customers.
Passenger cars dominated the industry in the past, based on vehicle type. The high sales of passenger cars, as well as the growing requirement and regulatory mandates for safety features, have brought about to the domination of this category.
Though, the commercial vehicle category will have a considerable share in the years to come. The increasing acceptance of Next-Gen Telematics Protocol for enhancing telematics service delivery and the strict government guidelines for organizing vehicle tracking features in commercial vehicles are promoting the market growth.
Germany dominated the Europe automotive telematics market and the trend will continue to grow in the years to come. Factors including tech progressions and the policies of the government associated with vehicle and passenger safety will boost the requirement for automotive telematics solutions in the nation.
Also, the existence of key players for example Trimble, Webfleet Solutions, and Teletrac Navman delivering telematics products and services, in addition to the increasing consciousness amongst consumers pertaining to the road safety and growing acceptance of telematics by fleet owners, is powering the requirement for telematics solutions in the industry of the nation.
The growing requirement for enhanced safety features in automobiles and more-well-organized road traffic is the key factor powering the growth of the industry. Serious injuries, road traffic and deaths are some opposed outcomes of road transport, with human error being one of the main reasons of crashes on the road. In accordance with the Community database on Accidents on the roads in Europe in 2018, road accidents in European Union member nations claimed about 25,600 lives and left over 1.4 million injured in the past.
People want a number of safety features in the automobiles, and there are also supportive government regulations, and this powers the growing demand for automotive telematics solutions in Europe.